"Mom were you a swiftie when you were younger?"

The video likely performed well due to its relatable premise, tapping into nostalgia and the widespread popularity of Taylor Swift. The use of a trending sound and a simple, engaging visual format also contributed to its reach.

A woman applies lipstick while lip-syncing to a sound about being a Swiftie. The video uses text overlays to pose a question to the viewer about their mother's musical preferences from when they were younger.