viviennelam_ 2w would you do anything differently if you were to launch this app again?

@chris.raroque

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Selling · SaaS › Productivity

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Why it worked

The video provides a clear, actionable lesson learned from a common founder mistake, demonstrating a significant, quantifiable improvement in a key metric (sign-up rate) after implementing the advice.

Summary

The creator shares a critical mistake made during their last app launch: not including Google and Apple login options from day one. Implementing these options drastically increased their app's sign-up rate from 40% to 100%, highlighting the importance of removing user barriers.

Structure

1Mistake: no Google/Apple login
2Low sign-up rate (40%)
3Advice received
4Implemented login options
5Sign-up rate jumps to 100%
6Lesson learned: remove user barriers

Product placement

Apple: ACTS - provides a login option for an app. Removing it would change the app's functionality. Google: ACTS - provides a login option for an app. Removing it would change the app's functionality.

Call to action

Original caption

I think about this at least once a week 🥲 Seeing the difference adding Google and Apple login made genuinely shocked me I assumed people preferred using their email so they have more control, but I was totally wrong I think this was me just thinking too much like a developer, to be honest 😅 Lesson learned, never launching without this again #softwaredeveloper #coding #appdesign

More from @chris.raroque

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On-screen text

viviennelam_ 2w would you do anything differently if you were to launch this app again? i should have added this 40% sign up rate (very bad) someone who knows way more than me said chris you need to add google and apple sign in and so i did the download to sign up rate went from 40% to 100% literally everyone is choosing this option too last 400 app sign ups my apps new users barely choose the email option i'm never making this mistake again and now every app i build will have this on day one please learn from my mistakes remove every possible barrier between your users i build productivity apps and share everything i'm learning here so follow along for more tips like this

Transcript

Number one mistake I made with my last app was not adding Google and Apple login on day one. I didn't think it would make that big of a difference, but only forty percent of the people who downloaded the app signed up. Someone who knows way more than me said, Chris, you need to add Google and Apple sign in. Trust me. And so I did. Immediately the download to sign up rate went from 40% to 100%. Literally everyone is choosing this option too. Last 400 app sign ups, my apps new users barely choose the email option. I'm never making this mistake again. And now every app I build will have this on day one. Please learn from my mistakes. Remove every possible barrier between your users. I build productivity apps and share everything I'm learning here. So follow along for more tips like this.