Why it worked
The video uses a common coding meme related to git commits, which resonates with programmers and developers. The relatable humor and visual of someone working on code likely contributed to its engagement.
Summary
A young woman is shown typing on a keyboard, with text overlay indicating a "git commit -m" command. The video cuts to a close-up of a laptop screen displaying a terminal with the same command being entered. The woman then pauses and thinks.