Loading video…
All breakouts
142Talking HeadCuriosity Gap hookEntertainment
Hook
It's Friday... You know what that means.
@corporate.bro
413.5K followers · usually 41.4K views a post
Views
8.0M
Likes
483.2K
Comments
3.5K
Shares
93.3K
Promoted product
Expodrinkexpo.com
Why it worked
The video uses a relatable office culture trope and a popular audio trend to create a lighthearted, shareable moment that naturally integrates the product.
Summary
A man in an office celebrates the end of the work week by dancing and grabbing a can of Expo energy drink from his desk. He then leaves his office to start his weekend.
Structure
- 1Man sitting at desk on a Friday
- 2Man starts dancing to music
- 3Man grabs Expo drink from desk
- 4Man leaves office
Product placement
Expo energy drink is placed on the desk and picked up by the creator.
On-screen text
It's Friday... You know what that means.
Original caption
It means we’re leaving early for happy hour!
More from @corporate.bro
More breakout videos from this creator.
