$100 for gas in california?

@ecombynico

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SoundTikTok sound · original sound - ecombynico

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5 videos

Why it worked

The video taps into a widely shared frustration about high gas prices, particularly in California, using a visually appealing luxury car to amplify the message. The relatable complaint combined with the aspirational element of the car likely resonated with a broad audience.

Summary

The video shows the high cost of filling a Mercedes-Benz C63 S with gas in California, highlighting the expense of premium fuel and the overall cost of car ownership in the state. The creator expresses surprise at the total cost, emphasizing that California's gas prices are not for the faint of heart.

Structure

1Showing the car and asking about gas cost in California
2Pumping E85 into the car
3

Original caption

cali gas prices aren’t for the weak #caligas #cars #v8

More from @ecombynico

Product placement

Chevron: (a) it ACTS — it is the gas station where the video takes place and the gas is dispensed from its pumps. Removing it would change what happens in the video. Power Market Rewards: (a) it ACTS — it is a loyalty program advertised on a sign at the gas station. Removing it would not change what happens in the video. Mercedes-Benz: (a) it ACTS — it is the car being filled with gas. Removing it would change what happens in the video. C63 S: (a) it ACTS — it is the specific model of the Mercedes-Benz car being filled with gas. Removing it would change what happens in the video.

On-screen text

$100 for gas in california?

Transcript

Let's see how much it cost to fill up my AMG C63 S. I got a little bit of E85. Put it in there like that. Bam. Cars currently rocking no diffuser cuz my last one didn't fit, but we got wheels, brand new wrap on this car. Looks absolutely insane. I swear there's always something going on to ruin the clip. This sale 81.97, 12.127 gallons. 82.80, 12.251 gallons. 83.62, 12.372 gallons. 89.94, 13.307 gallons. 90.78, 13.431 gallons. 91.69, 13.565 gallons. 92.5, 13.687 gallons. 93.43, 13.823 gallons. 94.27, 13.947 gallons. 94.92, 14.044 gallons. 94.93, 14.045 gallons. Oh. I was 7 cents off. Telling you guys, California is not for the weak, especially if you own a V8.