Why it worked
The post uses a simple, relatable concept of winning and applies it to a visual. The contrast between the two slides, with the text building to a conclusion, creates a sense of anticipation and satisfaction.
Summary
The first slide shows a young boy smiling and holding bags, with the text "The winner takes it...". The second slide shows a young person with long hair, leaning against a window, with the text "All.".
Structure
- 1Introduction of the "winner"
- 2The winner takes it all
On-screen text
The winner takes it...
All.