Selling · SaaS › Other SaaS
LinkedIn
Why it worked
The post taps into the common desire for professional growth and visibility on LinkedIn, using a speculative hook about new features to generate curiosity. The accompanying screenshot of a highly successful profile provides aspirational social proof, making the implied benefits of the new features seem tangible and desirable.
Summary
The creator speculates about the potential release of new LinkedIn profile features, showing a screenshot of a LinkedIn profile with impressive engagement metrics. The post implies that these new features could significantly boost profile visibility and engagement.
Structure
- 1Teaser about new LinkedIn profiles
- 2Showcase of a high-performing LinkedIn profile
- 3Highlighting impressive profile views and engagement
- 4Hinting at the impact of new features
Product placement
LinkedIn: it is a professional networking platform where users can create profiles, connect with others, and find job opportunities. It ACTS here as the subject of the post, with the creator discussing the potential for new profile features. Removing it would change what happens in the video.
On-screen text
Heard we're dropping
LinkedIn Profiles👀