Why it worked
The video likely resonated due to its relatable "day in the life" format, showcasing a realistic and aspirational evening routine that many viewers could connect with. The inclusion of specific, popular brands in skincare and body care, along with the relatable "craving satisfied" moment, likely contributed to engagement.
Summary
The video follows a woman's evening routine after her 9-to-5 job, starting with arriving home, changing, and preparing for a run. She then goes to Walmart to buy noodles, enjoys a sweet treat, and prepares dinner. The routine concludes with showering, skincare, body care, and finally relaxing with Netflix.
Structure
- 1Arriving home and settling in
- 2Preparing for and going on a run
- 3Grocery shopping at Walmart
- 4Making and eating dinner
- 5Showering and skincare routine
- 6Relaxing with Netflix
Product placement
Walmart (ACTS - a store where groceries are purchased, removing it would change what happens in the video)
Naturium glow getter body wash (ACTS - a body wash used in the shower, removing it would change what happens in the video)
La Roche-PosayUS Toleriane cleanser (ACTS - a cleanser used in the shower, removing it would change what happens in the video)
COSRX Official 96 mucin essence (ACTS - a skincare product applied to the face, removing it would change what happens in the video)
Skintivity.skincare Belzelaic cream (ACTS - a skincare product applied to the face, removing it would change what happens in the video)
Neutrogena Canada Collagen bank moisturizer (ACTS - a skincare product applied to the face, removing it would change what happens in the video)
Josie Maran Whipped argan oil body butter x Vanilla vibezzz (ACTS - a body butter applied to the skin, removing it would change what happens in the video)
Johnson's (APPEARS - a brand name on a bottle of body wash, removing it would not change what happens in the video)
Netflix (ACTS - a streaming service used for entertainment, removing it would change what happens in the video)