Loading video…
All breakouts
119Silent UGCProblem Callout hookEducation
Hook
struggle with curling tongs? try this...
@freyasbouncyblowdrys
186.0K followers · usually 16.4K views a post
Views
1.9M
Likes
18.5K
Comments
91
Shares
1.4K
Why it worked
The video provides immediate, high-value educational content that solves a common pain point, while the brand placement remains subtle and non-intrusive.
Summary
A hair stylist demonstrates a specific technique for creating bouncy curls using a curling iron. The video features the brand Remi Cachet in the background, subtly promoting their hair products.
Structure
- 1Identify the problem of curling hair
- 2Demonstrate the curling technique
- 3Show the finished curl result
- 4Reveal the branding in the background
Product placement
Remi Cachet hair products are visible on the shelf in the background throughout the video.
On-screen text
struggle with curling tongs? try this...
Original caption
Can’t get your curling tong waves to look right? Watch this ✨ #blowout #curling #waves #hairtok #hairgoals
More from @freyasbouncyblowdrys
Their other posts in the index, biggest breakout first.
