Why it worked
The video provides high-quality, satisfying visual content that demonstrates expertise, naturally leading viewers to want to learn the creator's specific method.
Summary
A hairstylist demonstrates a blow-dry technique using 35mm brushes to achieve a bouncy look. The video serves as a showcase for her professional blow-dry masterclass.
Structure
- 1Showing hair set in rollers
- 2Removing rollers one by one
- 3Styling the hair with a brush
- 4Applying finishing spray
- 5Final reveal of the bouncy blowout
Product placement
Olivia Garden 35mm brushes are used throughout the video; the Blowdry Masterclass is promoted in the on-screen text.
Call to action
Use code LEVELUP25 for 25% off the online Blowdry Masterclass, link in bio.
On-screen text
Not every bouncy blowdry has to be created with a 25mm brush ✨ I love using the @Olivia Garden Europe 35mm brushes when my clients want a bouncier look 🩷 Learn my method once and you’ll be able to create different blowdry styles with confidence💫 Use code LEVELUP25 for 25% off the online Blowdry Masterclass💌 link in bio