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This video likely performed well due to its aesthetic appeal and the clear demonstration of a popular product accessory. The close-up shots and the visual of the case being applied to the phone would have been satisfying for viewers interested in phone accessories.

The video shows a black iPhone with a clear phone case that has a magnetic ring on the back. The phone case is shown in its packaging, and then placed on the phone. The video then shows the phone with the case on, and a close-up of the phone's screen.

CNTCASE: appears - it is a brand name on the packaging of a phone case. Removing it would not change what happens in the video.