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20.0OtherOther hook
Hook
COME UNDONE
@shomaaiofficial
1.4K followers · usually 455 views a post
Views
9.0K
Likes
705
Comments
5
Shares
4
Why it worked
The video uses a high-energy, relatable emotional hook ('To everyone who’s been ghosted') combined with a direct, low-friction call to action to drive engagement for a new music release.
Summary
The video features a snippet of a new song titled 'Golden Ghost (King of Disappearing)' by Dr. Spada, displayed within the Spotify interface. It encourages viewers to pre-save the track on Spotify ahead of its release.
Structure
- 1Display of the song title and artist on Spotify
- 2Lyric video overlay with the song playing
- 3Call to action to pre-save the track
Product placement
The song 'Golden Ghost (King of Disappearing)' by Dr. Spada is promoted via a Spotify pre-save interface.
Call to action
Presave on Spotify NOW!
On-screen text
COME UNDONE
GOLDEN
GHOST
MY BEAUTIFUL
POISON
GOLDEN GHOST
PULL ME
UNDER I GAVE
YOU MY
SOUL
PRESSED IGNORE
KEEP ON
LOVING YOU
MORE
GOLDEN
GOLD MY
POISON
GOLDEN GHOST I'M
STILL HERE
WHEREVER
YOU ARE
I HOPE YOU HAVE
Original caption
🚨 NEW SONG DROPS TOMORROW! 🔥 Golden Ghost (King of Disappearing) 🎵 Presave on Spotify NOW! 👀 To everyone who’s been ghosted… this one’s your revenge. 💔➡️🔥 Use this sound! #Spotify #NewMusic
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