No, no, no, no, no, no, no, no, no, no, no, no, no.

@jesssfamofficial

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Why it worked

The video taps into the relatable experience of preparing for a significant birthday milestone, especially for a teen. The creator's emotional connection to her daughter's upcoming 16th birthday, combined with the excitement of unboxing numerous thoughtful gifts, creates a heartwarming and engaging narrative that resonates with viewers.

Summary

The creator is preparing for her daughter's 16th birthday by setting up gifts and decorations the night before. She reveals 16 gifts, including clothing, candy, toys, and tickets to Broadway shows, culminating in a large cardboard cutout of a character her daughter loves.

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Transcript, structure and on-screen text

6 beats, a 297-word transcript and 2 lines of on-screen text — the parts you need to write your own version.

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Original caption

A midnight (or 3am) SURPRISE setting up & giving my daughter 16 gifts the night before her sweet 16th birthday 😭 Insane to think she’s almost the age that I had her 🥺 #sweet16 #lifesize #teenmom #theatrekid #birthdayfairy