I was not expecting to find this at Marshalls today

@madrilfinds

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Selling · Other Product

Tiffany & Co. wine glasses

Why it worked

The video leverages the aspirational nature of a luxury brand like Tiffany & Co. combined with the thrill of finding it at a discount retailer like Marshalls, creating a strong 'deal alert' appeal.

Summary

The creator shares an exciting find at Marshalls: a set of Tiffany & Co. wine glasses. She highlights the significant discount compared to the retail price and expresses her delight with the purchase.

Structure

1Surprise find at Marshalls
2Discovering Tiffany wine glasses
3Admiring the packaging
4Comparing retail vs. Marshalls price
5Expressing excitement and seeking validation

Product placement

Marshalls (store where video was filmed, items are sold here); Tiffany & Co. (brand of wine glasses, they are presented in a Tiffany & Co. box and the creator mentions the brand name)

Call to action

Please tell me I'm not the only one that would have grabbed these immediately

On-screen text

Original caption

I walked into Marshalls for one thing and left with Tiffany wine glasses 😳🍷 Retail: $110 Marshalls: $69.99 This might be one of my favorite Marshalls finds ever. Would you have grabbed them too? #marshallsfinds #tiffanyandco #homedecorfinds #luxuryfinds #shoppingfinds?️ @Marshalls

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Transcript

I was not expecting to find this at Marshalls today. The iconic blue box made me do a double take. I found a set of Tiffany wine glasses. Look at how cute this box is. These retail for $110 on the Tiffany website and Marshalls had them marked down to $69.99. This might be one of my favorite Marshalls finds ever. Please tell me I'm not the only one that would have grabbed these immediately.