Why it worked
The video captures a moment of fan interaction and excitement at a large-scale concert, leveraging the popularity of Harry Styles and the shared experience of concert-goers. The suspense of whether the disco ball would reach him, followed by the confirmation, creates a satisfying narrative arc.
Summary
The video shows a disco ball being thrown towards the stage during a Harry Styles concert. The text on screen expresses hope that it reaches him, and then confirms "it made it!!" with an emoji.
Structure
- 1Throwing the disco ball
- 2Hoping it reaches Harry
- 3Confirming it reached him
Product placement
Champneys Spas (a spa brand) APPEARS as a watermark on the video, and is mentioned in the caption. Removing it would not change what happens in the video. Harry Styles (a musician) is the subject of the video, but not a product.
On-screen text
Do you think our disco ball will reach Harry?
it made it!! 🥺