we are starting

The video capitalized on the excitement of a new game event launch, leveraging community participation and the desire to join popular guilds. The creator's energetic engagement and the rapid growth of the guilds created a sense of FOMO and social proof, driving further interest.

The creator is starting a new event in World of Warcraft called "Fresh SoD" with a level cap of 25. They are actively inviting players to join their guilds, which are rapidly filling up, indicating a high level of community engagement and participation in the event.