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34.0Talking HeadDirect Question hookLifestyle
Hook
Where are all my black nail artists, waxers, hairstylists etc. in CT???
@emmawithtime
2.7K followers · usually 896 views a post
Views
30.4K
Likes
3.9K
Comments
712
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Why it worked
The creator taps into a desire for community support and representation within the beauty industry, specifically targeting a niche audience looking for Black-owned businesses.
Summary
The creator is asking for recommendations for Black-owned nail artists, waxers, and hairstylists in Connecticut, specifically in the Fairfield County area. They want to support businesses that cater to people who look like them.
Structure
- 1Seeking Black beauty professionals in CT
- 2Explaining the need for recommendations
- 3Specifying preferred service areas
- 4Call to action for recommendations
- 5Reason for supporting Black-owned businesses
Call to action
Please tag yourself below or name someone that you really love to go to.
On-screen text
Where are all my black nail artists, waxers, hairstylists etc. in CT???
Transcript
So I know we're currently boycotting after everything that happened in South Carolina. If you are in Connecticut and you do nails, pedicures, eyelashes, eyebrows, cause I really want to get my eyebrows done but I don't know where to go. Please tag yourself below or name someone that you really love to go to. I do live in Fairfield County, so if you are in Fairfield, Milford or New Haven, I would prefer that, but honestly, anyone in Connecticut that's looking for some new clientele, people that look like me, that I'm trying to support other people that look like us. Tag them. I would love for us to get connected and just help us support other businesses that we may not have heard about.
Original caption
Where are my beauty gurus at in Connecticut?! #ctnailtech #ctwaxers #cthairsalon #connecticut #supportsmallbusiness