The video likely worked due to the relatable and humorous nature of a friend doing another friend's makeup, combined with the satisfying transformation and the use of trending audio or effects.
Summary
The video shows a person applying makeup to another person, demonstrating different stages of the makeup application process. The video concludes with a reveal of the final look.
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Transcript, structure and on-screen text
6 beats and a 11-word transcript — the parts you need to write your own version.