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11.9Text-HeavyStory Open hookLifestyle
Hook
I'm gonna be a lawyer one day...
@austelleco
57.5K followers · usually 1.3K views a post
Views
15.3K
Likes
715
Comments
18
Shares
13
Why it worked
The video uses relatable childhood aspirations and contrasts them with a humorous, unexpected entrepreneurial pivot, creating a sense of surprise and amusement that likely resonated with viewers.
Summary
The video contrasts childhood dreams of becoming a lawyer and a doctor with the reality of quitting jobs to invent an adjustable height candle. It humorously highlights a shift in aspirations towards entrepreneurship.
Structure
- 1Childhood dream: lawyer
- 2Childhood dream: doctor
- 3Quitting jobs to invent a candle
- 4Focus on entrepreneurship
On-screen text
I'm gonna be a lawyer one day...
I'm gonna be a doctor one day...
us quitting our jobs to invent an adjustable height candle
Original caption
sorry mom and dad, have candles to fix 🕯️ #candles #entrepreneur #startup
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