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Post by @brandbosshq

@brandbosshq

180.9K followers · usually 1.1K views a post

Views

2.1K

Likes

120

Comments

Insights are coming soon — this post is queued.

Original caption

One of the most expensive mistakes a CEO can make is believing they're the target audience. Your marketing doesn't need to make you happy. It needs to make your customers take action. Comment MARSHMALLOW below if you're tired of guessing and want to build messaging your customers actually respond to.

More from @brandbosshq

Their other posts in the index, biggest breakout first.