Why it worked
The video uses a highly relatable 'POV' format that taps into a specific cultural trope within the software engineering community, making it easily shareable.
Summary
A software engineer records themselves putting their hair up in a bun while working on code. The video is a relatable skit about the focus required for programming.
Structure
- 1Creator is working on a laptop
- 2Creator pauses to put hair up
- 3Creator returns to typing
On-screen text
pov code starts to get serious so you pull this move