Hi guys, it's Christy aka the Bushy boss.

@theboujeeboss_

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Why it worked

The creator leverages her relatable situation as a working mother who has found success in influencer marketing to offer coaching services, appealing to a similar audience facing similar challenges.

Summary

The creator, Christy, introduces herself as a new influencer coach who has successfully landed PR deals while working a full-time job and being a mother. She offers coaching services to help others build their platforms and achieve similar success.

Structure

1Introduction and background
2Sharing personal success with PR deals
3Offering coaching services
4Emphasizing achievability for others
5Call to action to connect

Call to action

Shoot me a DM, comment. There's links in my bio. I please feel free to reach out to me and I would love to start coaching you on how to build up your platforms.

On-screen text

YOUR NEW COACH KAISSY

Original caption

Let’s talk real for a second. You do not need to quit your 9-to-5 to become a successful UGC creator or land those dream PR packages. I work a full-time 8:30 to 5:30 job as an Assistant Director, and I still manage to build my platform and secure deals on the side. If I can do it, you can too. I am officially opening up coaching for upcoming creators who want to learn exactly how to balance the hustle, grow their presence, and start working with brands part-time. Ready to build your empire without losing your stability? Comment or DM me to get started. #UGCCoach #PartTimeCreator #SideHustleSuccess #ContentCreatorTips #BrandDeals101

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Transcript

Hi guys, it's Christy aka the Bushy boss. I just wanted to hop on here real quick and kind of just let you guys know that I am new in the digital marketing content creating influencer field, but I have learned so much. I have already received at least six PR deals and I have sent some emails out to some bigger companies and hopefully, you know, I can get a PR deal with them. I would really love to teach you guys what I'm doing, how I'm doing it. You do not have to create your actual job. Right now, I do do this part time. I am an assistant director and I do work 8:30 to 5:30 and I am a mom of two. Actually, I'm a mom of five. Okay? So if I can do my actual eight to five job and I can come and do this part time and still make money, and still land PR deals, you can too. And that's my job to teach you. And I am ready to teach you. I'm ready to help any other influencer that is struggling that is is that feels like there, sorry guys, I had my brain. I got distracted there. Sorry. I really want to help my influencers that are struggling. I want to help my influencers, my content creator, my creators, my UGC. Sorry, I said uh guys and boobs. There's going to be some messes in here, but this is raw, this is authentic. This is me and yeah, okay. So shoot me a DM, comment. There's links in my bio. I please feel free to reach out to me and I would love to start coaching you on how to build up your platforms. All right, best, peace out.