My mom's

@itsalyssaeells

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SoundTikTok sound · Tea for Two (piano)(1131389)

Promoted product

Lancôme color design lipstick

Why it worked

The video taps into the relatable desire to find affordable dupes for beloved, discontinued beauty products, especially when it's a gift for a loved one. The creator's personal connection and the clear comparison of shades make it engaging and informative for viewers interested in makeup.

Summary

The creator is searching for a dupe of her mother's discontinued favorite lipstick shade, "Fashion Icon" by Lancôme. She tests and compares it with a similar shade, "Goldish Amulet" from Clematis Splendide, found at a K Beauty store, and shares her thoughts on the color and shimmer.

Structure

1Introduction of the discontinued lipstick and the search for a dupe.
2Presentation of the original shade and the potential dupe.
3Swatching and comparison of the two shades.
4Application of both shades to the creator's lips.

Original caption

Finding a dupe for my mom’s favorite lipstick 💄 Shades used: @Lancôme color design lipstick in Fashion Icon Clematis Splendide lipstick in Goldish Amulet #wlw #whimsicalaesthetic #dupe #lipstickswatch #motherdaughterduo

More from @itsalyssaeells

Product placement

Lancôme color design lipstick: ACTS - its interface is operated, it generates or edits something, a visible result comes from it, or someone says what it does for them. Removing it would change what happens in the video. Clematis Splendide lipstick: ACTS - its interface is operated, it generates or edits something, a visible result comes from it, or someone says what it does for them. Removing it would change what happens in the video. Fashion Icon (shade name): ACTS - its interface is operated, it generates or edits something, a visible result comes from it, or someone says what it does for them. Removing it would change what happens in the video. Goldish Amulet (shade name): ACTS - its interface is operated, it generates or edits something, a visible result comes from it, or someone says what it does for them. Removing it would change what happens in the video.

On-screen text

My mom's was discontinued and I'm trying dupe She turns and her mom her favorite shade birthday party. Lancôme lipstick 367 Fashion Icon. because she's a fashion icon. we're going Clematis Splendide lipstick. mispronouncing that. In the shade Goldish Amulet. K Beauty store, we've even looking, stumbled upon Here is my handy dandy scratch of Fashion Icon Here is my swatch Goldish Amulet swatches compared. Fashion Icon of my lips Goldish Amulet on this side. Goldish Amulet closer inspection. these are my Of course a match because that's just my luck It's very pretty Goldish Amulet The shimmer in it is right. but Fashion Icon is much more vibrant. Goldish Amulet quite purple. a little more brown as well. you just can't pin her down. to know next steps are I definitely several shades comparable. my mom a basket I think Maybe a day physically go into a bunch of stores of shades in one video. To finish it once and for all so we do still have time, as the deadline approaches we have until this summer.

Transcript

My mom's was discontinued and I'm trying dupe. She turns 60 this summer and I want her to be able to wear her favorite shade to her birthday party. This is a color design lipstick in the shade 367 Fashion Icon. Because she's a fashion icon. Today we're going to be testing a Clematis Splendide lipstick. Apologies if I mispronouncing that. In the shade Goldish Amulet. I was at the K Beauty store not even looking and I stumbled upon this lipstick. Here is my handy dandy scratch of Fashion Icon. Here is my swatch of Goldish Amulet. The swatches compared. I'm going to do Fashion Icon on this side of my lips and Goldish Amulet on this side. Goldish Amulet. After a closer inspection, these are my final thoughts. Of course it is a match because that's just my luck. It's very pretty. Goldish Amulet. The shimmer in it is right. But Fashion Icon is much more vibrant. Goldish Amulet looks quite purple. It has a little more brown as well. Gosh, you just can't pin her down. I'm struggling to know what my next steps are. I definitely think there are several shades that are comparable. And I want to put my mom together a basket with all of the shades that I think she might love. Maybe I need to do a day where I physically go into a bunch of stores and just get a bunch of shades to try in one video. To finish it once and for all. Because my mom's birthday is not until August, so we do still have time. As the deadline approaches, we have until this summer.