Promoted product
McDonald's pies
Why it worked
The video taps into a common consumer behavior of trying new food items from popular chains and uses a "this or that" format to encourage engagement and discussion in the comments.
Summary
The creator tries two new pies from McDonald's: the Choco Lava Puff and the Taro Custard Pie. They express a strong preference for the Choco Lava Puff, highlighting its warm chocolate filling and its combination with a sundae.
Structure
- 1Introduction to McDonald's pies
- 2Trying the Choco Lava Puff
- 3Trying the Taro Custard Pie
- 4Expressing preference for Choco Lava Puff
- 5Asking viewers for their preference
Product placement
McDonald's: ACTS - it is a fast food restaurant chain that sells food and drinks. Removing it would change what happens in the video. The video shows McDonald's pies and sundaes. The McDonald's logo appears on the cup and the pie packaging.
Call to action
Have you tried them yet? Are you on 🍫 Team Choco Lava Puff or 💜 Team Taro Custard Pie?
On-screen text
team choco lava puff?
or taro custard pie?