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Instagram
15.6Talking HeadListicle hookFinance
Hook
Spending habits, rich vs broke.
@investwithgiorgio
45.2K followers · usually 19.3K views a post
Views
301.2K
Likes
13.8K
Comments
79
Shares
649
Promoted product
Invest With Giorgio
Why it worked
The 'this vs that' format is highly engaging and polarizing, encouraging viewers to comment on whether they agree with the creator's controversial financial takes.
Summary
A man in a suit categorizes various spending habits as either 'rich' or 'poor' based on his personal financial philosophy. The video serves as a soft sell for his personal brand and financial coaching services linked in his bio.
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Transcript, structure and on-screen text
5 beats, a 79-word transcript and 19 lines of on-screen text — the parts you need to write your own version.
Original caption
The wealthy buy assets first. The average person buys liabilities first. Which one are you? 💰👇 #Mindset #Wealth #RichMindset #FinancialFreedom
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