Promoted product
Ballon d'Or
Why it worked
The video leverages the prestige of the Ballon d'Or award and the excitement of football to create a compelling narrative around a successful player. The use of dramatic edits and celebratory clips appeals to fans and highlights the player's achievements.
Summary
This video montage celebrates Ousmane Dembélé's achievements, featuring clips of him playing football and holding the Ballon d'Or trophy. The video highlights his success and the prestigious award.
Structure
- 1Sleeping with trophies
- 2Highlighting Ousmane's name and Ballon d'Or
- 3Press conference quote about Ballon d'Or
- 4Football match action
- 5Celebration and trophy presentation
- 6Formal attire and reflection
Product placement
Ballon d'Or ACTS - it is a trophy awarded for football achievement, and is shown as a symbol of success. Removing it would change the meaning of the video. Coca-Cola ACTS - it is a visible brand in the background of a football match. Removing it would not change what happens in the video.