Why it worked
The video leverages a popular dance trend and a user-friendly template, making it easy for others to replicate and participate. The split-screen effect with adult and child versions is visually engaging and taps into a relatable theme.
Summary
The video showcases a CapCut template that allows users to create a split-screen effect featuring both an adult and a child version of themselves dancing. The template is presented as easy to use, requiring only one photo to replicate the viral dance trend.
Structure
- 1Showcase adult and child dancing together
- 2Demonstrate split-screen effect
- 3Highlight ease of use with one photo
- 4Encourage using the template
Product placement
CapCut: This is a video editing app that is used to create the video. It ACTS as a tool to edit the video, and removing it would change the video. The video is a tutorial for a CapCut template, so CapCut is the substrate. TikTok: This is a social media platform where the video is posted. It merely APPEARS as the platform, and removing it would not change the video. Dan Thy: This is a dance trend or style. It merely APPEARS as the subject of the dance, and removing it would not change the video.
Call to action
Use template in CapCut
On-screen text