Why it worked
The video uses relatable humor about a common 'girl problem' (makeup mishaps when rushed) to create a highly shareable and engaging piece of content.
Summary
The creator applies foundation to their face in streaks, humorously acknowledging it's what happens when running late. They then attempt to clean up the makeup from their face and hair with a tissue.
Structure
- 1Applying foundation haphazardly
- 2Acknowledging the mess
- 3Cleaning makeup from face and hair
- 4Showing the used tissue
On-screen text
the type of stuff that happens when
I'm already running late