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11.6×OtherDirect Question hook

…

Hook

When building a PC...

@susanwebb6595

1.5K followers · usually 2.7K views a post

Views

30.7K

Likes

907

Comments

Why it worked

The video leverages a popular 'Chad vs. Virgin' style meme format to tap into a specific subculture debate within the PC building community, driving engagement through relatable aesthetic preferences.

Summary

This video uses a meme format to contrast flashy, RGB-heavy PC components with more understated, minimalist alternatives. It highlights the aesthetic preference for a clean, non-RGB build.

Structure

1Introduction of the 'others' vs 'I' comparison
2Comparison of liquid coolers
3Comparison of case fans
4Comparison of SSDs
5Comparison of GPUs
6Comparison of RAM

On-screen text

When building a PC... Others do it this way But I...

Original caption

When building a PC, others do it this way. But I... #PCBuild #GamingPC #PCDIY #GamingSetup #TechMeme

More from @susanwebb6595

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