Why it worked
The video likely performed well due to its relatable content for concert-goers and fans of the artist Joji. The use of a popular song and the "pre-game" theme taps into a common pre-event ritual, making it shareable and engaging for a specific audience.
Summary
The video shows a person holding up a phone with a colorful wallpaper and text messages visible, in front of a concert stage. The text overlay says "pre gaming before joji is crazy". The person appears to be at a venue before a concert.
Structure
- 1Holding phone in front of concert stage
- 2Text overlay "pre gaming before joji is crazy"
- 3Person looking at phone
- 4Concert stage in background
On-screen text
pre gaming before joji is crazy