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@missveelee

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21.2K

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Promoted product

POP MART

POP MART is a brand that sells collectible blind box toys and offers exclusive new launches.

6 videos2 creators

Why it worked

The video leverages the popularity of collectible blind box toys and the FOMO (fear of missing out) associated with giveaways to drive engagement. The creator's energetic presentation and the clear announcement of a specific date and time for the giveaway create urgency and encourage viewers to tune in.

Summary

The creator is showcasing a large collection of POP MART blind box toys from various series, including Labubu, Crybaby, Bikini Bottom Buddies, and Hirono Mist-Walker. She announces that these items will be given away during a livestream event on July 10th at 7:30 PM, encouraging viewers to set alarms and join.

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Transcript, structure and on-screen text

4 beats, a 85-word transcript and 20 lines of on-screen text — the parts you need to write your own version.

Original caption

10th July tonight at 7:30pm- here’s a sneak peak at just some of the POPMART items I will be having on my livestream and I won’t stop giving away till the LIVE ends. Share, repost, follow and like. But don’t forget to join me later!! It’s gonna be so fun and I’m super excited (and a lil nervous NGL hahaha). #fyp #fypシ #popmart #blindbox #shopping @POP MART @POP MART Singapore