@missveelee — 12x breakout

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THAT MOMENT YOU THINK YOU'RE INFLUENTIAL...

@missveelee

16.5K followers · usually 2.4K views a post

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28.6K

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Promoted product

Mrs Singapore World 2024

Why it worked

The video leverages the creator's title and multiple roles to build anticipation for a branded event, combining personal celebration with product showcases in a way that appeals to her audience's interest in giveaways and entertainment.

Summary

The video announces Mrs. Singapore World 2024 Champion Vee Lee's upcoming birthday livestream party, detailing her various roles and the brands she is collaborating with. The event promises surprises, gifts, and fun, with a schedule of brand features and a countdown to her birthday.

Structure

1Introduction of Vee Lee as Mrs. Singapore World 2024
2Listing of her various roles and collaborations
3Announcement of her birthday livestream party
4Details of brands and gifts to be featured
5Call to action to join the livestream

Product placement

MUUT Eyewear (appears, does not act, removing it does not change video) AmazingSong (appears, does not act, removing it does not change video) Chasense (appears, does not act, removing it does not change video) Dreamē (appears, does not act, removing it does not change video) Arsis (appears, does not act, removing it does not change video) POP MART (appears, does not act, removing it does not change video) Mrs Singapore World 2024 (appears, does not act, removing it does not change video)

Original caption

Vee’s Birthday Live - come join me on 14th August for my longest, biggest, most extravagant livestream to date. Many brands, gifts, laughter and craziness. We are gonna countdown to midnight (15th is my actual birth date) together. I promise it will be a lot of fun. See you at 7pm on 14th! #fypシ #TikTokLIVE #fyp #birthday #countdown