Why it worked
The video likely worked due to the unexpected and visually striking transformation of the corgi's fur, combined with the relatable humor of having "no plan B" which implies a spontaneous and perhaps slightly chaotic creative process.
Summary
The video shows a corgi's fur being dyed with rainbow colors. The text on screen indicates a plan to invent something new in creative grooming, but then states "There was no plan B," implying the rainbow dye job was the only outcome.
Structure
- 1Introducing Plan A for creative grooming
- 2Applying dye to the corgi's fur
- 3Revealing the rainbow-colored fur
- 4Stating there was no Plan B
On-screen text
Plan A:
Invent something new
in creative grooming
that no one has ever
seen before
There was no plan B