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73.1Silent UGCStory Open hookLifestyle
Hook
breakfast as a sicilian girl
@foodbyeu
97.8K followers · usually 17.4K views a post
Views
1.9M
Likes
209.7K
Comments
371
Shares
2.5K
Why it worked
The video taps into the cultural curiosity of viewers by showcasing a 'day in the life' of a Sicilian girl's breakfast routine, making a common product like a Moka pot seem aspirational and authentic.
Summary
The video shows a Sicilian girl preparing her breakfast. She makes coffee using a Bialetti Moka pot and then eats a piece of fruit.
Structure
- 1Making coffee with a Moka pot
- 2Pouring coffee over ice
- 3Washing and eating a piece of fruit
- 4Drinking iced coffee
Product placement
Bialetti Moka Express pot: it brews coffee. It appears on the stove and is used to make coffee. Removing it would change what happens in the video.
Original caption
Buongiornooo #siciliangirl #breakfast #sicilianbreakfast #fyp
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