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All breakouts
4.4Talking HeadHow-To hookConsumer Apps
Hook
FIX A PHONE!
@imedicrepair
387.1K followers · usually 69.3K views a post
Views
255.4K
Likes
21.0K
Comments
19
Shares
30
Promoted product
iPhone Repair Academy
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Why it worked
The video combines relatable content (a phone repair issue) with a seemingly unrelated but engaging setting (a diner). The creator's commentary on the poor repair work and the unexpected transition to paying for food creates a humorous and shareable narrative.
Summary
The video starts in a Waffle House, then transitions to a close-up of a disassembled iPhone. The creator points out a faulty bracket and a misplaced Face ID sensor, explaining that these issues caused the screen to lift. The video concludes with the creator paying for their meal at Waffle House.
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Transcript, structure and on-screen text
5 beats, a 116-word transcript and 65 lines of on-screen text — the parts you need to write your own version.
Original caption
Whoever fixed this last HANG IT UP
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