ATLANTA, GA

@unlockyourhome_

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SoundTikTok sound · original sound - jwlpiano_

Promoted product

Atlanta Land Trust

Why it worked

The video effectively targets first-time homebuyers by highlighting affordability, significant buyer incentives, and a rare opportunity for permanent homeownership through the Atlanta Land Trust, making a potentially unattainable goal seem achievable.

Summary

This video showcases a newly built duplex in Atlanta, GA, highlighting its features like 3 bedrooms, 2.5 bathrooms, and no HOA. It emphasizes the affordability with prices around $197,000 and available buyer incentives and down payment assistance.

Structure

1Introduction to Atlanta duplex
2Highlighting affordability and incentives
3Detailing features (beds, baths, sqft, no HOA)
4Mentioning Atlanta Land Trust for affordable homeownership
5Call to action to DM for eligibility and tours

Original caption

📍Atlanta , Ga New construction 3bed | 2.5 bath 1,338 Sqft NO HOA Up to $70K in buyer incentives for qualified buyers‼️ Part of the Atlanta Land Trust — a rare path to permanently affordable homeownership. DM “HOME” to check eligibility and schedule a tour. Shomonika Taylor ®️ 📲:470-443-4825 📧:Shomonika.taylor@Metrobrokers.com Better Homes and Gardens Real Estate Metro Brokers #NOHOA #affordableluxury #atlantahomes #atlantarealestate #firsttimehomebuyer

More from @unlockyourhome_

Call to action

DM “HOME” to check eligibility and schedule a tour.

On-screen text

ATLANTA, GA

Transcript

It's just got way easier to become a homeowner. Right now, you can purchase a brand new duplex for around 197,000 with interest rates as low as 5.75% and down payment assistance if you qualify. Yes, this is real. You're looking at a newly built duplex with no HOA, featuring three bedrooms, two and a half baths, 1,338 sqft, no HOA, up to $70K in buyer incentives for qualified buyers. Part of the Atlanta Land Trust — a rare path to permanently affordable homeownership. DM “HOME” to check eligibility and schedule a tour. Shomonika Taylor ®️ 📲:470-443-4825 📧:Shomonika.taylor@Metrobrokers.com Better Homes and Gardens Real Estate Metro Brokers #NOHOA #affordableluxury #atlantahomes #atlantarealestate #firsttimehomebuyer