Unboxing my NARS

@the_little_beannn

217.4K followers · usually 56.7K views a post

Views

438.4K

Likes

7.8K

Comments

51

Shares

393

SoundTikTok sound · Silent Flirt

Promoted product

NARS Cosmetics Gifts with Purchase

Shop the full line of NARS cosmetics, makeup & skincare products. Discover the latest Collections, Online exclusives, Artist tips and Videos. NARS

Why it worked

The video leverages the popular 'gifts with purchase' (GWP) strategy, showcasing desirable free items from a well-known beauty brand, which appeals to consumers looking for added value and exclusive products.

Summary

This video shows an unboxing of NARS Cosmetics gifts with purchase. The creator reveals a pink makeup bag, a compact mirror, a mini blush, a mini bag charm, and a blush brush, all branded with NARS.

Structure

1Opening black envelope
2Revealing pink NARS mirror
3Unzipping pink makeup bag
4Showing contents of bag
5

Original caption

I can’t believe this was free🤩💗 I added to my cart so fast when I saw this @NARS Cosmetics Gift with Purchase set!! You get a mirror (my fave!), a mini blush, a mini bag charm, and blush brush with purchase of $100! Beauty unboxing, gifts with purchase, asmr unboxing, new blue, nars blush #beautyunboxing #gwp #narscosmetics #asmrunboxing #newblush

More from @the_little_beannn

Product placement

NARS Cosmetics (ACTS - its products are shown and unboxed, its brand name is visible on multiple items, and the video is about gifts with purchase from this brand. Removing it would change the video's subject entirely.)