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16.0Talking HeadCuriosity Gap hookEcommerce
Hook
what's in my
@kaezuri
14.6K followers · usually 10.0K views a post
Views
165.2K
Likes
1.8K
Comments
134
Shares
268
View velocity
+29.8K views over 17.9d · ~1.7K/day · 7 observations
Promoted product
green puffer wallet
Why it worked
The video taps into the popular 'what's in my bag/wallet' trend, appealing to viewers' curiosity about personal organization and aesthetics. The use of cute, aesthetic items and a visually pleasing presentation makes it shareable.
Summary
The video showcases the contents of a green puffer wallet, including cards, money, and a photo. The wallet is shown from various angles, highlighting its features and the items stored within.
Structure
- 1Introduction of the green puffer wallet
- 2Showing the wallet closed with pins
- 3Opening the wallet to reveal contents
- 4Displaying cards and money
- 5Showing a photo inside the wallet
- 6Closing the wallet and final shot
Product placement
WESTBRONCO: it ACTS - it is the brand name printed on the wallet. Removing it would not change what happens in the video.
On-screen text
what's in my
green puffer wallet
#
@kaezuri || on TikTok
Original caption
what’s in my puffer wallet (˶˃𐃷˂˶) .ᐟ.ᐟ #pufferwallet #wallets #walletrecommendation #westbronco #compactwallet
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