One remote to rule them all:

@ezrabird

4.3K followers · usually 4.9K views a post

Views

31.6K

Likes

783

Comments

25

Shares

72

SoundTikTok sound · original sound - user6673420336304

Promoted product

OpenMoteopenmote.io

12 videos2 creators

Why it worked

The video leverages nostalgia for the Wii remote and presents a compelling 'one remote to rule them all' concept, which is highly relatable and aspirational for users managing multiple smart devices.

Summary

The video showcases a person using a Wii remote to control various devices, including a TV, lights, computers, and phones. The on-screen text and the creator's bio indicate that the product being promoted is OpenMote, a universal controller.

Structure

1Introduction of the concept: One remote to rule them all
2Listing controllable devices: TVs, Lights, Computers, Phones
3Demonstration of control with a Wii remote
4Display of the product URL: Openmote.io

Original caption

The best form factor on the planet #wii #homeassistant #wiimote #wiiremote #retrogaming

More from @ezrabird

Product placement

OpenMote: ACTS - it is shown being used to control a TV and is implied to control lights, computers, and phones. Removing it would change what happens in the video. Openmote.io: APPEARS - it is displayed as a URL on screen. Removing it would not change what happens in the video.