POV: entr uevo a El Ateneo y te sent uevo la protagonista de tu libro favorito

@tiendanube.arg

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685.3K

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5.3K

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SoundTikTok sound · original sound - tiendanube.arg

Promoted product

Yenny El Ateneotiendanube.com

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Why it worked

The video leverages the aspirational and aesthetically pleasing environment of a famous bookstore to evoke a sense of escapism and connection with literature. The 'POV' format and relatable action of browsing books create an immersive experience that resonates with book lovers.

Summary

The video shows a person exploring the beautiful El Ateneo bookstore, browsing shelves, and selecting books. The caption and bio link indicate this experience is also available through Yenny El Ateneo's online store on Tiendanube.

Structure

1Entering the bookstore and riding the escalator
2Browsing books on shelves
3Selecting and reading a book
4

Original caption

Tranqui, si no lo conocés podés vivir la experiencia Yenny El Ateneo en su Tiendanube. #yennyelateneo #tiendanube

More from @tiendanube.arg

Product placement

El Ateneo: This is a bookstore that appears throughout the video. Removing it would change the setting and context of the video. It acts as the location where the video takes place. Yenny El Ateneo: This is a brand associated with the bookstore, appearing on a sign and on books. It acts as the name of the bookstore/brand. Tiendanube: This is a platform mentioned in the caption and the creator's bio link, which is used to create online stores. It acts as the platform used to create the online presence for Yenny El Ateneo. Removing it would change the context of how the bookstore's online presence is managed.