How to land more opportunities and interviews

@mar_antaya

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Promoted product

Canvacanva.com

201 videos104 creators

Why it worked

The video provides actionable, high-value career advice while naturally integrating the product as the essential tool to achieve the result, making the promotion feel like a helpful tutorial.

Summary

The creator explains how to improve your professional online presence by using Canva to create a cohesive personal brand for LinkedIn and other platforms. She demonstrates how to use Canva's brand kit and templates to design professional assets that help attract more job opportunities.

Structure

1Identify the problem of poor personal branding
2Introduce Canva as the solution for branding
3Demonstrate creating a brand kit in Canva
4Show how to design a LinkedIn banner

Original caption

The ROI on this one afternoon beat every side project I've ever built, thank you @Canva for making me seem like I’m an award winning graphic designer #CanvaPartner

More from @mar_antaya

Product placement

Canva is mentioned and demonstrated throughout the video as the primary tool for personal branding.

Call to action

Save this to level up and comment kit and I'll send you my exact setup.

On-screen text

How to land more opportunities and interviews my online presence for my career than any project I could have built or shipped in big tech opportunities have been absolutely amazing especially if you're an engineer and you haven't branded yourself on LinkedIn it is costing you interviews right now so this is how to do a personal rebrand because it's a lot easier than you think everything happens in Canva I make a lot of decks and visuals I even created my first startup's presentation in Canva but the first thing you're gonna wanna do is create a brand kit really easy it's just two colors and two fonts that is gonna help everything match and make it all look aesthetically pleasing In the LinkedIn banner all I'm gonna do is go in and pick a template and swap it in with my brand kit and just add a few points around what your expertise or niche is and since I'm cross-posting all of my content to YouTube I even made an animated channel trailer in Canva with super cool animations so now for everywhere I show up online it all matches my personal brand and is super cohesive You already did the hard part building models and skills but now this is the part you make sure that people see them So save this to level up and comment kit and I'll send you my exact setup

Transcript

How to land more opportunities and interviews. My online presence has done more for my career than any project I could have built or shipped in big tech. Opportunities have been absolutely amazing I must say, but especially if you're an engineer and you haven't branded yourself on LinkedIn, it is costing you interviews right now. So this is how to do a personal rebrand because it's a lot easier than you think. Everything happens in Canva. I make a lot of decks and visuals. I even created my first startup's presentation in Canva. But the first thing you're going to want to do is create a brand kit. Really easy, it's just two colors and two fonts that is going to help everything match and make it all look aesthetically pleasing. In the LinkedIn banner, all I'm going to do is go in and pick a template and swap it in with my brand kit and just add a few points around what your expertise or niche is. And since I'm cross-posting all of my content to YouTube, I even made an animated channel trailer in Canva with super cool animations. So now for everywhere I show up online, it all matches my personal brand and is super cohesive. You already did the hard part building models and skills, but now this is the part you make sure that people see them. So save this to level up and comment kit and I'll send you my exact setup.