SONY

@supersaf

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SoundTikTok sound · original sound - supersaf

Promoted product

Sony BRAVIA 9 II

2 videos2 creators

Why it worked

The video leverages the satisfying ASMR aspect of unboxing a large, premium product. The visual process of carefully setting up the TV, combined with the clear branding, creates an engaging and implicitly promotional piece of content.

Summary

The video shows the unboxing and setup of a large Sony BRAVIA 9 II television. Two people carefully remove the TV from its box, assemble its stand, and place it on a media console.

Structure

1Unboxing the TV box
2Removing protective packaging
3Assembling the TV stand
4Placing the TV on the media console
5Removing the screen protector

Original caption

All set to watch the Final! Unboxing the 85" Sony BRAVIA 9 II featuring independently driven RGB LEDs, a new unique anti-glare and reflection screen, and a next-generation theatre system - Ad 😍 #asmr #loop #sonybravia9ii #unboxing #supersaf

More from @supersaf

Product placement

Sony BRAVIA 9 II (TV): Acts - it is unboxed, assembled, and set up. Removing it would change the video. Sony (Brand): Appears - it is the brand name on the TV box and the TV itself. Removing it would not change what happens in the video. Google TV: Appears - it is a feature of the TV. Removing it would not change what happens in the video.