The video effectively uses a native mention of the brand's new collection, combined with a clear call to action to download their app, appealing to viewers interested in fashion and shopping.
Summary
A woman excitedly announces the arrival of LAMIAR's autumn collection in a store. She invites viewers to visit the store in Prato or download the brand's app.
Structure
1Greeting and excitement
2Announcement of autumn collection arrival
3Invitation to visit the store
4Invitation to download the app
5
Original caption
È già autunno qui da LAMIAR🤎💫 #nuovacollezione #lamiar #prontomoda
More from @lamiar_fashion_official
More breakout videos from this creator.
Farewell
Product placement
LAMIAR: ACTS - it is a fashion brand whose autumn collection is being presented. Removing it would change what happens in the video. LAMIAR FASHION: ACTS - it is the creator's name and likely the brand name. Removing it would change what happens in the video.
Call to action
Scaricate la nostra app
On-screen text
Collezione Autunnale
Transcript
Ciao ragazzi
Non potete capire che cosa è successo
dall'Amiar
È arrivata la collezione autunnale
Vi aspettiamo in Via Basilicata 14, Prato oppure scaricate la nostra app
Ciao