POV: your drone becomes your personal videographer on the craziest hike of your life

@bymichelleavendano

37.2K followers · usually 1.4K views a post

Views

510.9K

Likes

59.7K

Comments

470

Shares

6.7K

Selling · Other Product

DJI Neo https://www.dji.com/neo ↗

Why it worked

The video uses a high-quality, aspirational 'POV' hook combined with stunning landscape visuals to showcase the product's utility in a real-world, engaging scenario.

Summary

A hiker demonstrates the follow-me capabilities of a drone while trekking through the Swiss Alps. The drone captures cinematic footage of her walking and posing along a mountain trail.

Structure

1Hiker stands on a trail with arms outstretched
2Drone begins tracking the hiker from behind
3Hiker walks up a steep mountain path
4Hiker poses for the camera on a rocky ridge
5Drone captures wide shot of the hiker against a turquoise lake

Product placement

The DJI Neo drone is used to film the creator throughout the hike, with its tracking features highlighted.

On-screen text

POV: your drone becomes your personal videographer on the craziest hike of your life

Original caption

Taking hiking content to a whole new level 🚁⛰️ The DJI Neo 2 Fly More Combo has a Follow Me mode that tracks me as I move, and I can even control it using my hands. This is just one of the many modes it has, but definitely one of my favourites for outdoor adventures. #djiglobal_official #drone #travelcontentcreator #swissalps #switzerlandhike