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@bhagavanhinduapp

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+267 views over 31.4d · ~9/day · 4 observations

Promoted product

Bhagavanbhagavan.io

Download Bhagavan: Hindu Daily Practice by Bhagavan on the App Store. See screenshots, ratings and reviews, user tips, and more apps like Bhagavan: Hindu Daily…

11 videos

Why it worked

The video leverages a universally applicable life lesson from ancient scripture, presented in a concise and relatable way, to subtly promote a relevant app. The use of on-screen text aids comprehension and engagement.

Summary

The video explains a verse from the Bhagavad Gita, emphasizing focusing on actions rather than outcomes to avoid stress. It then promotes the Bhagavan app as a way to read the full text.

Structure

1Introduction to a famous Bhagavad Gita verse
2Explanation of the verse's meaning: focus on action, not reward
3Consequences of attaching happiness to outcomes (stress, disappointment)
4

Original caption

“karmaṇy-evādhikāras te mā phaleṣhu kadāchana” We are building Hinduism’s digital home for 1 billion Hindus. Download Bhagavan today! www.bhagavan.io/download #bhagavanhinduapp #sanatandharma #hinduism #hinduwisdom #spirituality

More from @bhagavanhinduapp

Product placement

The Bhagavan app is shown on a phone screen and promoted as a resource to read the Bhagavad Gita.

Call to action

Download the Bhagavan app. Link in the bio.

On-screen text

this is verses verses in the Bhagavad Gita and it's basically life advice karmanye vadhikaraste karmanye vadhikaraste ma phaleshu karmanye vadhikaraste ma phaleshu kadachana Krishna is basically focus focus entirely on in the in the present in the present moment in the present moment outside factors and in the present moment outside factors and circumstances are out of your control attaching attaching happiness to that reward attaching happiness to that reward or outcome can lead to stress and disappointment read the full read the full Bhagavad Gita in the Bhagavan app link in the bio

Transcript

this is one of the most famous verses in the Bhagavad Gita and it's basically life advice. karmaṇy-evādhikāras te mā phaleṣhu kadāchana. Krishna is basically telling us focus entirely on doing your best work in the present moment outside factors and circumstances are out of your control. So attaching happiness to that reward or outcome can lead to stress and disappointment. Read the full Bhagavad Gita in the Bhagavan app link in the bio