When you don't know what to post!?

@ciennaunlocked

173.9K followers · usually 4.0K views a post

Views

5.2M

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65.2K

Comments

1.2K

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2.3K

SoundTikTok sound · original sound - ciennaunlocked

Why it worked

The video provides a simple, actionable solution to a common creator problem (content ideation) using a platform feature, making it highly relatable and shareable. The emphasis on 'consistency over perfection' and leveraging the platform's algorithm for sound selection appeals to creators seeking efficiency.

Summary

The creator explains how to use a specific TikTok feature to easily create posts when unsure what to share. This involves using the multi-photo/video grid and letting TikTok automatically select a sound, posting it to stories for increased reach.

Structure

1Introduce the problem: not knowing what to post
2Instruct to use the multi-photo/video grid feature
3Explain how to select content and let TikTok handle the sound
4Emphasize posting to stories for reach, not the main feed
5Highlight the simplicity and effectiveness of the feature

Product placement

TikTok: it ACTS as the platform where the creator demonstrates a feature for making posts. Removing it would change the video. It is the substrate for the content.

Call to action

Follow me. Let me know in the comments when you post yours.

On-screen text

When you don't know what to post!? USE THIS FEATURE!

Original caption

Stuck on what to post!? Use this feature! Then let Tik tok choose the sound for you. Add it to your story! Consistency over perfection. 🔥#tiktoktips #smallcreator #tiktokfeature #content

More from @ciennaunlocked

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Transcript

When you don't know what to post, use this feature. Seriously, stop overthinking it. Go ahead and hit the plus sign at the bottom. Then you're gonna look for, like, that little four square grid over here. Go ahead and tap it. Now, you're gonna grab four photos or four videos. You can even mix and match. It can be photos of you, your kids, your pets. It literally doesn't matter with this one. This one isn't about perfection. This is all about that momentum. Now, you're gonna pick but what you're gonna do is you're gonna let TikTok do all the heavy lifting for you. I mean, you're gonna let it choose the sound for you, everything. So don't sit there for 45 minutes stressing yourself out trying to find the perfect song. Been there, done that. Just trust the process with this one. Now, what you're gonna do is you're gonna post it to your stories, not to your main feed. Yes, your stories. A lot of people completely miss this part. They don't realize this is fresh. It's more reach and more chances for people to find your content. It's a whole other feed that's generalized just for you. And just like that, you've made your post for the day. It's simple, it's easy and it's done. So stop making content way harder than it has to be. And then let me know in the comments when you post yours. And then follow me. If you like growth tips that actually work. And then I'll see you back on the FYP.