"I will use this serum until I die"

@billsson69

25.9K followers · usually 37.8K views a post

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SoundTikTok sound · original sound - billsson69

View velocity

+181 views over 5.3d · ~34/day · 5 observations

Promoted product

Axis-y Dark Spot Correcting Glow Serum

Fade the look of dark spots with AXIS-Y Dark Spot Correcting Glow Serum, featuring 5% niacinamide and squalane for brighter, hydrated-looking skin.

5 videos3 creators

Why it worked

The creator's hyperbolic statement about using the serum 'until I die' creates intrigue and emphasizes the product's perceived effectiveness, making viewers curious about the product.

Summary

The creator applies a serum to their face, expressing extreme satisfaction with it and stating they will use it forever. The video focuses on the application and the creator's positive reaction to the product.

Structure

1Creator holds up serum
2Applies serum to face
3Massages serum into skin
4Shows serum bottle again

Original caption

if you’re chasing that healthy glass skin look, this deserves more hype, I love it😍✨ #axisy #glassskin #radiantskin #kbeautyfinds

More from @billsson69

Product placement

AXIS-Y Dark Spot Correcting Glow Serum: ACTS - it is applied to the face to improve skin, and the creator states they will use it forever. Removing it would change what happens in the video.