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@wasimmayodxb

87.3K followers · usually 55.3K views a post

Views

327.8K

Likes

49.7K

Comments

3.7K

Shares

239

SoundTikTok sound · original sound - dailyshorts491

View velocity

+62.5K views over 17.6d · ~3.6K/day · 6 observations

Promoted product

Redmi 15C

REDMI 15C, featuring 6000mAh (typ) battery, 6.9

Why it worked

The video likely worked because it tapped into the universal appeal of surprise gifts and acts of kindness. The emotional payoff of seeing the recipient's happiness and the relatable scenario of a broken phone being replaced contributed to its engagement.

Summary

The video shows a person surprising another person with a new phone as a gift. The recipient is initially unaware of the gift and then expresses happiness upon receiving it. The video captures the act of unboxing and presenting the phone.

Structure

1Setting up the surprise
2Calling the recipient
3Revealing the broken phone
4Presenting the new phone
5Unboxing the new phone

Original caption

Part-3 | Surprised Mehtab with a new phone. Moments like these matter. 🤝📱 #wasimmayo #dxb #gift #fyp #kindness

More from @wasimmayodxb

Product placement

Redmi 15C (phone): It is a mobile phone that is being gifted. Removing it would change the video's outcome. It ACTS because it is the object of the gift and the surprise.

Transcript

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