Why it worked
The video taps into a popular and engaging topic (top streamed songs) with a clear, countdown format that encourages viewer retention. The use of emojis and a dynamic presentation style likely contributed to its shareability.
Summary
The video lists the top 5 most streamed songs of all time, with the creator revealing each song one by one. The list includes "As It Was" by Harry Styles, "Starboy" by The Weeknd, "Sweater Weather" by The Neighbourhood, "Shape of You" by Ed Sheeran, and "Blinding Lights" by The Weeknd.
Structure
- 1Introduction of the topic
- 2Revealing song #5
- 3Revealing song #4
- 4Revealing song #3
- 5Revealing song #2
- 6Revealing song #1
Product placement
Blinding Lights by The Weeknd (song, appears as #1 on a list of most streamed songs)
Shape of You by Ed Sheeran (song, appears as #2 on a list of most streamed songs)
Sweater Weather by The Neighbourhood (song, appears as #3 on a list of most streamed songs)
Starboy by The Weeknd (song, appears as #4 on a list of most streamed songs)
As It Was by Harry Styles (song, appears as #5 on a list of most streamed songs)
On-screen text
Top 5 Most Streamed
Songs Of All Time
1.
2.
3.
4.
5.
As It Was - Harry Styles
4. Starboy - The Weeknd
3. Sweater Weather - The Neighbourhood
2. Shape of You - Ed Sheeran
1. Blinding Lights - The Weeknd