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Hook
Earn Your Power.
@k4rma_404
1.9M followers · usually 37.2K views a post
Views
12.1M
Likes
561.5K
Comments
2.3K
Shares
12.6K
Why it worked
The video uses a montage of diverse, visually striking examples of physical exertion and strength, paired with an empowering tagline, to create a motivational message that resonates with viewers seeking inspiration.
Summary
The video shows various individuals performing physically demanding tasks, such as breaking concrete, carrying heavy bags of cement, and lifting heavy objects. The overarching theme is about earning power through hard work and strength.
Structure
- 1Breaking concrete with a chisel
- 2Attaching robotic arms to a skeletal figure
- 3Pushing a wheelbarrow full of cement bags
- 4Carrying heavy bags of cement
- 5Smashing concrete blocks
- 6Carrying a washing machine up stairs
- 7Balancing on a person holding an excavator bucket
On-screen text
Earn Your Power.
Original caption
Earn Your Power. #hardworking #motivation #realwork #strenght
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